So many actress-endorsed leggings, so little time.
We live in a time when athleisure is an official word in the dictionary. The phenomenon is so big, even, that it's spawned its own microtrends, like the celebrity athleisure line. It seems every A-lister has a fitness range to call their own, and why not? When you're famous and fit, everyone wants to know "the secret": to your abs, to your butt, to where to buy those mesh panel leggings you wore while Instagramming your abs and butt workout. To capitalize on that, A-listers started creating their own activewear lines, and it's now A Thing too. Here, a retrospective of celebrities who have launched activewear collections in the past few years.
OCTOBER 2010, HEIDI KLUM X NEW BALANCE
After working with aspiring designers season after season on Project Runway, the model decided to try her hand at design with an ongoing activewear collaborationfor New Balance that began in 2010.
Price range: $32–$168
Where to buy: New Balance
What she has to say about it: "Our lives as mothers, wives, working women have become so much more than ever before. Whether we are dropping the kids off at school, going out with friends, running errands, running to meetings or swinging by your favorite coffee shop in the morning, we all have one thing in common—we want to be stylish, comfortable, and hip!"
Price range: $32–$168
Where to buy: New Balance
What she has to say about it: "Our lives as mothers, wives, working women have become so much more than ever before. Whether we are dropping the kids off at school, going out with friends, running errands, running to meetings or swinging by your favorite coffee shop in the morning, we all have one thing in common—we want to be stylish, comfortable, and hip!"
2013, SELENA GOMEZ X ADIDAS NEO
Selena officially signed on as global style style icon and guest designer for Adidas's teen-focused NEO label in November 2012 and debuted her first collection for fall/winter 2013. She held the role through 2015.
Price range: $25–$85
Where to buy: Adidas, but it's no longer available
What she had to say about it: "It is a great partnership for me because NEO really cares about style and having fun with fashion and allowing you to be yourself. This is something that's always been important to me and is important to my fans, too: knowing they can express themselves through wearing whatever clothes they want and feel good about themselves."
Price range: $25–$85
Where to buy: Adidas, but it's no longer available
What she had to say about it: "It is a great partnership for me because NEO really cares about style and having fun with fashion and allowing you to be yourself. This is something that's always been important to me and is important to my fans, too: knowing they can express themselves through wearing whatever clothes they want and feel good about themselves."
0 Comments: